All terms
    Discovery Map

    What is the Discovery Map?

    Short answer

    The Discovery Map is the set of discovery routes a team defines that can be shared across buyers. It is set at configuration and describes the pathways available: the entry points, the questions, the recommended next steps, and the logic that guides an adaptive experience.

    1

    Defined by your team

    Entry points, questions, next steps, and guiding logic.

    2

    Shared across buyers

    One configuration that serves every session.

    3

    Guides without scripting

    The experience still adapts within the routes you set.

    Think of the Map as the routes your team lays out, and the Discovery Graph as the route a given buyer actually takes through them. The Map is shared and deliberate; the Graph is personal and lived. Configuring a strong Discovery Map is how a team shapes discovery without scripting a rigid, one-size flow, because the experience still adapts to each buyer within it.

    In practice

    A team configures a Discovery Map with entry paths for different roles and industries, and each buyer's Discovery Graph then forms along the route that fits them.

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